There’s Big Money In Risk Assessments If You Know How To Sell Them… But You Must Start Here If You Plan to Succeed: A couple of weeks ago I wrote about free assessments – an incredibly fast (yet misunderstood) way to create business, when the prospect doesn’t understand their true needs (which seems to be more […]
We are just a little over a week away from my webinar with Ingram Micro on providing Undeniable Justification through the Security Assessment Process – a shortened version of my House & the Cloud sales process. The more I work with companies on their proposals and assessment deliverables, the more I see the need to […]
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The fastest way to inculcate the concepts from our Making Money with Security Class is to try it. Last week I had opportunity to interact with one person attending the 3-day virtual class currently in process… He writes, “I thought I would try to apply some of the nuggets I have learned this week, in […]
Why do so many Vulnerability tests fail to produce remediation business? 1. If the test is done for IT, you won’t have visibility into the executive ranks 2. If the process doesn’t involve the executive team they won’t care much about the results 3. The report is too technical 4. The report uses jargon that […]
