The Importance of Sound Bites – Becoming the Adviser

Yesterday I completed day 1 of the Making Money w/ Security Virtual Workshop.  One of the topics we discussed is that of using sound bites effectively. What are sound bites?  Sound bites are short, factual statements, that come from solid sources.  They communicate something serious, alarming, insightful, or amazing.  They build credibility.  When a sales […]