Just a Minute!

Just a minute – if you attended last weeks Teleseminar on Creating Justification through the sales process, make sure have have the audio download link, and be sure to download it within 7 days…here’s a one minute clip from this sixty minute session!

Irresistible Justification

Don’t forget – this Friday is the first of the 2010 Teleseminar Series.  Assessments are one of the strongest motivators when considering budgets and what to buy.  Risk being the number one motivator when dealing with business decision makers.  Unfortunately this tool has been often misused and misunderstood.  I hear questions like; should we do […]

Marketing in Miami

We just finished up an exceptional customer facing event in Miami…In Seth Godin’s book, Permission Marketing, he explains what effective marketing is; the different between interruption marketing and permission marketing.  You can’t effectively mass market solutions and consulting services using interruption or typical marketing strategies.  Instead you must gain permission through things like education, providing […]