What’s Your Conversion on Cold Calling Prospects? Ask your peers – the successful sales people are probably farming accounts they’ve had for years. Others have a different strategy. No one wants to hear from a sales person they don’t know. I’ve had several coaching calls this week with sales people who are either new with […]
Old School Selling Product knowledge used to be a key part of the sales role. “Tell me what you have, how it works, features, benefits, etc.” Google has changed all of that. Today the purchase starts with Google. Since most high-tech sales are done by referral and lead follow-up, the prospects tend to be people […]
What allows a company or individual to command higher fees? I’ve written various posts over the past few weeks on fees, and yesterday, I commented on setting higher fixed fees vs. totaling your projected hours and presenting a fixed amount (this generally leads to underestimating and a decrease in project GP). But what allows a […]
