I Just Interviewed Eric Kohl, VP of Advanced Services for Ingram Micro Leading the Charge for Ingram’s 2019 Security Ramp-Up Initiatives… Listen in as Eric Explains the importance of MSP providers getting on board with security – why it’s important, and what happens when they don’t. © 2019, All Rights Reserved.
Creativity is Essential But where does creativity come from? Success comes to those who are truly creative, but how many people do you know, that you can truly say have great, creative ideas? My 13 year-old son and I were discussing creativity and inventions just yesterday. Who actually invents something or comes up with an […]
Everyone is Blocking Advertising Now Does That Mean Marketing Is Dead? No – it means bad marketing is dead. No one wants more pop-ups, more banner ads, or spam email. We’re all trying to get rid of that – including you and me! So where do we go from here? Sales People Need Marketing I […]
Copywriting Just Might be The Next Skill to Master If you’re in sales, you’re trying to connect with people. You’re goal is to grab their attention. But the market is crowded…”Sales” strategies by themselves are no longer enough to reach new prospects. Marketing is Not Always Marketing You might have a marketing group. Bad news […]
Are You Connected w/ Your Clients? Keeping in touch with hundreds of clients is difficult. I know. I run a micro business out of my home office with hundreds of clients around the world. It’s impossible to keep up! Here’s Something That’s Working…My Newsletter! Newsletters? Didn’t that go out of vogue years ago? With email, […]
We’ve Re-engineered Our Newsletter…Why? How Many People Are Reading Your Newsletter? And How Long Does It Take To Write It? What about yours? Do you have a monthly newsletter? Chances are you do. You might even have a blog. Does anyone read your letter or your blog? If you’re selling technology or IT Management,…or security, […]
Are Your Customer’s Getting The Disney Experience? Retention with any form of managed services depends a lot on customer experience. No one can argue that Disney hasn’t been a leader when it comes to attracting people – and building loyalty. Yesterday I had the privilege of interviewing Vance Morris as part of our monthly SVLC […]
How Many Unread Emails will You Write This Year? What if You Put Those Words Into a Book This week two of my family members did something important. First, my daughter Hannah (age 23) published a book! Second, my father – and often a business advisor to me, sent me an article on email marketing. […]
Prospecting is Hard! My clients have been telling me for years that, “No one answers the phone anymore.” So why do we keep making so many cold calls. I know there are training programs out there that claim to change all of this, but if the person you are calling isn’t picking up the phone, […]
Are You Getting Through To New Prospects? Yesterday I posted some strategies to find new customers using LinkedIn. Having used this method myself for several months, I’ve been amazed at how much easier this is than trying to reach out to someone I don’t know by phone or email. It does work. However, there’s a […]
High Tech Business Growth 