Just Because Your Message Is Poor Doesn’t Mean You Should be Selling Harder What’s Your Value Proposition? When I look at a reseller’s messaging, I ask myself, “So What?” Is there a compelling reason to buy here? Will the CPA, doctor, lawyer, or business executive care? Or is this message designed for techies without a […]
How are resellers showing an ROI on managed services deals in order to sell them? (If you are in channels, I’d be interested in hearing what you are seeing from your partners as well). Here are some observations along with a White Paper I have written on using assessments to accelerate sales cycles by providing […]
Managed services is a misunderstood term with too many disparate definitions; at the same time, it’s an essential part of financial stability. I was speaking with one of my coaching clients yesterday who, two years ago had zero dollars in recurring revenue, and now has about 2 million annually with a 40% margin. Try to […]
High Tech Business Growth 