How Do I Build a New Region – Using Educational Marketing

I’m Back from Grand Rapids and heading into a busy week, but not without some reflection on the benefits of last week’s educational event.  27 business leaders attended this event where I addressed the group on current security trends and threats specific to the SMB space.   Over half of them will be looking at […]

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All Budgets Lie

No budget!  How many times have you heard these words?  “No one has budget, there’s no money to spend, we have to wait until next quarter…”  So just go back to the office and tell you sales manager to hold off on selling until Q1.  No problem, I’m sure they’ll understand.  Meanwhile, can you raise […]