Thanks to NetGain, Cisco, HP, Microsoft, and VMWare…

Thanks to NetGain, Cisco, HP, and VMWare for sponsoring yesterday’s business leader event in Cincinnati.  We had over 40 business leaders for this educational event… Eye Opening, Compelling, and Scary… Eye opening, compelling, and scary.  These are the comments I heard after sharing some of the growing threats I see coming our way in the […]

Moore’s Model Revisited

In 1995 Geoffrey Moore brought us ground-breaking information in his book entitled, Inside the Tornado.  This book was required reading for many technology manufacturers, including HP, a strategic partner of my employer at the time.  Using a standard marketing normal distribution curve, Moore showed us how market adoption changes when you start talking about technology.  […]

Will you Walk Away?

Will you walk?  I’ve been writing about fee setting, and no fee setting series would be complete without facing the reality of a failed negotiation.  If you’re not willing to walk away from the business, you have no business negotiating.  Once the client perceives your willingness to discount, they’ll require it as part of every […]

2010 Key Sound Bites for Selling

They all say they’ve got it covered…no one does!  Here is a summary article from one of my contacts at DiData…great info, thanks Matt. http://www.msnbc.msn.com/id/37115813/ns/technology_and_science-security/#storyContinued Summary: “Our systems are probed thousands of times a day and scanned millions of times a day,” – speaking of government defense systems… “We are experiencing damaging penetrations — damaging […]