How Will You Make Money in 2015 Selling Cloud?

IT Spending Is Shrinking – The Cloud Is Growing If you happen to be selling hardware to Amazon or Google, you’re probably in good shape. Especially if you sell storage. Cloud storage requirements are growing. IT spending isn’t. Steve Norton, contributor for the Wall Street Journal published some figures last week from Gartner and others that […]

ROI vs. TCO

A question came in today asking, “What is the difference between ROI and TCO?  Our company uses the terms interchangeably.” This is common…but they really are different.  Here is some explanation: I use the term TCO specifically to mean that it will cost you less to produce the same or better results.  By focusing more […]