Chicago Business Leaders Conference; Day One

I just landed in Chicago (photo to the left flying over downtown – note: the flight attendant is telling me to put my phone away right at that moment!) –  getting ready for a business leaders in conference which starts tonight.  Tomorrow I’ll be speaking on innovation and expanding the business through creativity.  This conference […]

Branding – What Makes You Memorable?

Is your brand memorable? Some have tried to brand by offering lower prices, others with great customer satisfaction, or by building great relationships with their clients.  I see companies touting great people, certifications, or their status as a reseller of some product.  “We are gold partners”, or “Platinum and security certified!”  But these things don’t […]

Sound Principles Of Business

Meeting today with a group of entrepreneurs – some key points from this discussion group: 1. Most people charge too little…that’s right!  Your client gives you the sob story about how they can’t afford it.  In fact there’s a value disconnect and a natural tendency to want a discount.  Hold your ground, you can’t afford […]