Customer Experience Is Critical

How Quickly Are You Responding to Your Customer’s Needs… Time is important. The way you view your customer’s time just might be the most important part of your offering. Three recent interactions over the past week underscore just how important this is. Apple Has Great Support I mentioned in a post the other day that […]

Windows 10 – Could Be The End of Managed Services

Windows 10 Is Here – So How Will This Affect Your Managed Services Business Over the Next 12 Months? Resellers – I’m talking about the SMB VAR that has converted most of the business to managed services. There are many; if you’re a VAR, it’s you and your competition. Since the late 1980’s, when Microsoft Windows first appeared […]

Cisco Webinar Question: Why not Competitive Advantage?

A couple of attendees emailed questions regarding competitive advantage…following Wednesday’s Cisco sponsored webinar.  I thought it might be helpful to address this here: (Q) Why is Operational Efficiency or Risk Mitigation easier to sell than Competitive advantage? First, it’s important to note, I did not say you can’t sell using competitive advantage as your value […]