BYOD is the trend…Is It Good? Can Companies Keep Their Data Safe?

The fact is, people are going to bring their own devices to work…even if you lock your systems down, some (and it might just be the IT people) will still find a way.  No one wants to carry two phone, two laptops, two whatever….and most companies are not going to issue their employees smartphones….

Check out just three major issues people should be thinking about when they embark down the path of BYOD…

© 2018, David Stelzl

 

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In Dallas This Week Speaking at The 20 Conference…

…with over 200 attendees, all looking for one thing – growth!

What’s the number one factor? Not enough leads…I hear it everywhere I go….coaching calls, training classes, live events…

But as Tim said this morning, there’s more to it.

If you had dozens of leads this month, could your company deliver?

Do you have enough people, infrastructure, process?

What about conversion?

If I gave you 20 leads tomorrow, how many do you think you’d actually close – if there were competitors involved? What makes you better (or unique)?

These are the questions we’re addressing this week…I’ll be on stage tomorrow showing how security sets companies apart when they really get it – and how to take people from thinking, “We’re covered” or “We have an IT guy”, to ready-to-assess…

© 2018, David Stelzl

PS. Does your risk assessment close business? Check out my HIGH-CONVERSION RISK ASSESSMENT TEMPLATE… (Click).

Interviews – The Fastest Way to Start Marketing With Video…

Face it, video is the media people consume. There’s so much to read online,…people can’t read it all.  Yes, I still write posts.

When there’s something requiring detailed instructions, lists, etc. you want to write it so your readers can follow it…

Video anything that’s more story line-like…In a recent workshop I led (on getting more assessments booked) – Prospecting Secrets, I talked about mixing media to attract new clients – email, hardcopy, video.  Video is powerful – it’s time to start using it.

However, if you’re just getting started, you might not feel confident doing your own program / video on YouTube…so try an interview.  Here’s an example – Ron Cousins (Sr. Partner and Founder of NowX) shares his insights as he poses questions about small business cybersecurity trends to me, his guest speaker/ author…

These types of videos are easy to produce, offer great content to your target market, and allow you to create associations with industry experts, executives, authors, and anyone you can land an interview with – without having to carry the entire program…

© 2018, David Stelzl

 

If you’re having trouble getting prospects, it’s not just you…people are tired of sales-vmails…In fact many of us (including me) have turned our ringers off on office phones to stop the madness.

I’d never get anything done if I answered them.  However, there is something you can do about it. As I’m preparing for a workshop I’m conducting in July, I thought I’d post this on my blog…there’s a lot more to it than can be said here, but at least start thinking about it.

© 2018, David Stelzl

I Spent the Last Several Days With Some of The Top Marketers In The Small Business Space…Here’s What I Learned

Shaun Buck, Kim Walsh Philips, Dave Dee… You may not recognize these names, but they all have one thing in common…they’ve built some really successful businesses!

This week I had the opportunity to spend a few days with all three of them – If you’re on my mailing list and get my newsletter, you know I send out a monthly hardcopy letter.

Shaun Buck, President and Founder of NewsletterPro was my inspiration to do this several years back…You’ll be amazed when you hear what he shared with me this week – it’s in the video above!

Copyright 2018, David Stelzl

P.S. You should read his book! Get it free right here and he’ll even send you his hardcopy newsletter! CLICK

David Stelzl – Security Keynote Speaker, just before going on stage…”Here’s what your clients really need to know…”

© 2018, David Stelzl

Tuesday We Heard From Prakash Panjwani – Moving to Security is not an option for Technology MSPs and Resellers…

Here are a few comments as I get ready to go on stage in Miami, at the WatchGuard Apogee Event – WatchGuard’s annual partner event for the Americas…

© 2018, David Stelzl