Archives For Demand Generation

Are You Getting the Conversion Rates You Need At Lunch & Learn Marketing Events?

I just returned from the Gold Coast – Florida. Not only was our conversion rate strong, something bigger happened, with the potential to double our success!

(Thanks Eric Kiehn and the entire C&W Computers Team for hosting a wonderful event for small business leaders!)

Lunch & learn conversion is somewhat of a mystery. Some have it, some don’t. In a recent post I named three key factors – Asset Owner Audience, Speaker with Authority, and something meaningful to convert to (Like an Assessment).

NOTE: If you still don’t have my High Conversion Security Assessment Template, down load it right here!

But there’s something else – something you can easily add to your next event with the potential to 2X or 5X your results! Listen in on the video as I explain what we did…

© 2018, David  Stelzl

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3 Secrets to getting the right audience at your next lunch & learn.

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access my simple 3 part security sales training free

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Discover three things we did to make a lunch & learn succeed – converting prospects to customers.

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Turn your lunch & learns into high-conversion sales events that predictably drive new business.

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How to answer sales objections when selling MSP solutions using risk assessments [free assessment template]

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How Long Will Your Business Remain Relevant…

…As Companies Around You Are Transitioning to Cloud, Consolidating IT, and Buying Less Hardware???

This morning, in my TechSelect Business Pillars Session, I delivered urgent steps of action EVERY technology reseller should be jumping on…here’s a summary:

Over the past 12 months, live event, one-to-many selling, has produced more leads and deals than just about anything.

The value of one MSP client in the SMB market averages at about $1500/month, or $18,000 per year – with a 5 year average retention rate, that’s just short of $100,000 per client!

Add advanced security to that deal and you’re likely to push your average up 20%…(Mid market deals, although harder to close, offer even greater potential if you understand the sales process I describe here).

What would your business look like if you could hit the numbers I reference in this video? What would it be worth to you to achieve this level of sales?

Find out in this 25 minute video how to re-engineer your business, with a new breed of security, now becoming a necessity in the SMB and mid-market space.

© 2017, David Stelzl

P.S. Get the step by step process in written form – The House & The Cloud