Too Many Clients? Here’s How You Can Get Rid Of Some…Just Start Acting Like My Local Cable Provider… I recently relocated, switching my Internet service and shutting off the old. I might have been continuing with Spectrum – They didn’t bother to ask, but here’s what happened… You know the black box sitting on your […]
When You Sell, Are You Lying? Last week I wrote about “5 Things Not to Say” as a reseller…you need a better value proposition but you can’t afford to lie about it. You’ll be found out and it will destroy your business. A good name is hard to establish. It’s harder to recover. What’s your value proposition? […]
How Long Has Your Company Been This Size? Can You Multiply It? In 1995, I joined a couple of guys to build a new commercial focused reseller. Our vision was big. We were funded by an 8 million dollar CAD-CAM reseller, but we expected to exceed this by 10X… So How Do You 10X Your […]
Making Your Client’s Feel Welcome Just Might be The Easiest Way To Establish Value Quickly One of my clients recently joined NewsletterPro – The newsletter service I wrote about a few days ago. When he signed up, they welcomed him. First step – getting Shaun Buck’s Book. It’s free – but when you order […]
Are Your Customer’s Getting The Disney Experience? Retention with any form of managed services depends a lot on customer experience. No one can argue that Disney hasn’t been a leader when it comes to attracting people – and building loyalty. Yesterday I had the privilege of interviewing Vance Morris as part of our monthly SVLC […]
Do Your Clients Love You Or Hate You? Here’s How Blue Cross Blue Shield Got Me to Leave Them… Put your clients on hold for 4.5 hours, with a deadline so that they can’t hang up. Don’t provide any sort of automated system to schedule a call back. And make sure there is no other way […]
Black Friday, Cyber Monday – How Are You Treating Your Best Clients? It’s the Christmas Season! Over the past few years I’ve avoided the lines by doing my shopping online. Last year my wife and I went to the mountains for the weekend, stayed in a cozy hotel in a small town, and did our shopping […]
How Quickly Are You Responding to Your Customer’s Needs… Time is important. The way you view your customer’s time just might be the most important part of your offering. Three recent interactions over the past week underscore just how important this is. Apple Has Great Support I mentioned in a post the other day that […]
Differentiate Your Commodity Products w/ Amazing Customer Service Just about everything you sell is a commodity – It’s your Intellectual Capital and Customer Service that will set you apart. Google Has Great Support! In my last post I shared a few words on CRM and why I made the move to Infusionsoft. There’s a lot here […]
How Much Would You Spend to Get a Customer? Customer acquisition. It’s the hard part of the job. Do you spend time making calls? Are marketing events such as a lunch & learn working? What about networking, emailing, webinars, or partnering with someone? There are lots of ways to get names – and even leads, […]
High Tech Business Growth 